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BASSCOM Events

31 October 2017 location: Sofia contact person: Innovation Starter

Innovation Explorer 2018: Innovation culture, Innovation policie

Innovation State of Mind: Public Policies for Innovation is the theme of the fourth edition of the Innovation Explorer Day forum which will be held on 22.02.2018 at the Sofia Event Center.

Lecturers from Amazon, Google, Facebook, Ocado, Microsoft, Challenge Prize Center, New York University's (NYU) Stern School of Business and others will comment on the role of business in shaping policies for innovation, innovation and smart changes in the environment.

The difference this year is that the forum will be in line with the context of Bulgarian Presidency of the Council of the EU in 2018 and we will look for the "secret ingredient" of the success of the countries known for their progress in innovation.

Opening lecturer of the forum will be Professor Arun Sundararajan, author of the best-selling book “The Sharing Economy”. He is a lecturer at New York University and Stern School of Business, a lecturer at the International Economic Forum, one of the most cited economists in recent years in The New York Times, The Financial Times, The Guardian, Wired, Le Monde, Bloomberg View, Fortune, Entrepreneur, The Economic Times, LiveMint, Harvard Business Review , Knowledge@Wharton and Quartz.

The highlights of the speakers' presentations will be on people's thinking and attitudes and how those change from passive to experimental. Let's see where positive thinking will emerge (Barry Brand, Innovation Director at Saatchi & Saatchi), Technologies for the benefit of people who challenge state regulation (Jim Fanning, Director of Central and Eastern Europe at Amazon Web Services, Gabriela Cech, Director of Public Policies for Central and Eastern Europe at Facebook, Stephanie Fastre, Head of Innovative and Creative Programs for Google Employees), Process automation and innovation as a process (Paul Clarke, Ocado Technology Chief Technology Officer, Matt McBride, SoftServe Vice President, Olivier Usher, director research programs in PrizeCenter) and many more.

The other two "ingredients" of the innovative culture - the massive global thinking and the ambition for change that together with the positive attitude have the power to change the energy of a whole community, will be seen in Dex Torick-Barton's presentations, who is well known by the audience of Innovation Explorer from this year's edition. Barry Brand, Levent Korkmaz and Karina Karagaeva will play with the term "digital happiness."

Guests of the forum will be able to choose from four workshops this year:
• Innovate your mindset, with facilitator Karina Karagaeva
• Inclusive Design, with facilitator Matt McBride
• Strategic Design, with facilitator Levent Korkmaz,
• Winning Potential Investors, with facilitator Hristo Kassovski

The main suggestion of the forum in 2018 will be for a new management of our expectations.
The environment has a great impact on people's behavior and their innovative thinking, and the stimulation of creative thinking, the acceptance of new ideas, even the time spent on innovation, influence the innovation capacity of every person in one country.

Hence, the food elements are not accidental: Food for Thought is our literal and metaphorical message to you: to innovate, we need to think about innovation and live with the attitude of change here and now and in the future. This year we expect over 1200 guests and lecturers from 12 countries.

Innovation​ ​Explorer​ ​2018​ ​is​ ​organized​ ​with​ ​the​ ​general​ ​support​ ​of:​ ​Unicredit Bulbank,​ ​VISA​ ​and​ ​in​ ​cooperation​ ​with:​ ​Microsoft,​ ​Questers,​ ​SoftServe,​ ​ICAP​ ​and others.

More details about Innovation Starter: this is the first Bulgarian innovation agency to implement business, public and educational projects to change the environment and innovation culture in our country. Innovation Starter organizes practical trainings and consultations to introduce marketing students, advertising and business development students, trade companies, non-profit enterprises, state institutions and start-up companies to the principles of: building a long-term culture of innovation; consistent inventive thinking and its methodologies; tools for generating innovative ideas; working with specific cases to innovate and revise products, services and processes; consulting and analysis of a portfolio of products and services, business development; application of the principles of inventive thinking in internet projects.